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VI Basic System Design
VI basic system design is an important part of VI design, mainly planning and designing around the logo.It mainly includes the following core contents:
1. Logo: This is the core part of VI design. It represents the image of a company or brand and requires detailed interpretation, design and creative explanation. Standard drawings also need to be developed to ensure its accurate application.
2. Company standard font style: This includes the font style of the company's full name and abbreviation. At the same time, grid coordinate engineering drawings need to be developed for these font styles to facilitate accurate use in various applications. In addition, the English font style and corresponding Grid coordinate engineering drawing is also an integral part.
3. Company’s main color: The selection and matching of main colors is crucial to the overall effect of V design. This includes determining the company’s main colors (printing colors) and auxiliary color series. It also needs to consider the color matching and identification of subordinate industries and the background. Color application regulations.In order to ensure the consistency and accuracy of colors, a special table of color combinations will be formulated, and the saturation and hue of the background color will be clearly specified.
The goal of VI basic system design is to establish a unified, standardized and easy-to-recognize visual image system so that the image and concept of the enterprise or brand can be accurately and consistently conveyed in various applications.This helps to enhance the visibility and reputation of a company or brand and enhance consumers’ awareness and memory of it.
Please note that VI basic system design is a professional and complex process that needs to be completed by a professional designer or design team.They usually develop a VI basic system design plan that is in line with the corporate or brand image based on the characteristics and needs of the company or brand, combined with market research and creative ideas.